Learn the skills needed to enter an exciting and growing profession!
Experience the classroom dynamics, personal attention, and responsiveness that only a live, in person, class can give you. Join one of our highly interactive, live classes taught by instructors who are industry leaders with first-hand professional experience in subjects they teach.
You don’t have to be a techie to be a great marketer!
Our Best Word’s Marketing Writing (MarCom) course runs 60 academic hours including 8 hours of advanced PowerPoint instruction. This is a modular course, which we recommend students take as part of the combined MarCom & Technical Writing Course. The combined course prepares you for the broadest possible employment opportunities. However, for candidates with certain backgrounds it may be appropriate to take the Market Writing (MarCom) module alone.
Please contact our office for more information on dates and pricing.
Topics covered include:
After completion of this course, you will have the skill set to handle all aspects of marketing communications/marketing writing in all kinds of companies and organizations. These include Business to Business (B2B), Business to Customers (B2C), and work with Not-For-Profit organizations (NGOs).
You will learn: corporate websites, cross-channel marketing, lead generations, use of video and photography in social media, building and maintaining websites using WordPress and WIX, search engine optimization (SEO) and pay per click (PPC), free and paid social media ads and analytics, automated inbound and outbound marketing tools and customer relationship management (CRM) systems.
You will practice writing winning business proposals, white papers, product specification sheets. You will also learn advanced techniques in PowerPoint.
Midway through our course, we will offer you an internship to gain hands-on experience preparing real materials for real customers that you can show as part of your portfolio.
No serious school can honestly promise you a job! But we will help you sharpen your CV and interview skills and assist you in finding employment.
Our course meets the rigid standards of and is recognized by Misrad Haklita and Bituach Leumi. Courses are also recognized as a valid training expense for consultants and freelancers. We give VAT receipts.
Also, large scholarships are available for eligible participants.
Contact Our Best Words for a interview and to find out more about the course starting dates and cost.